Saturday, March 2, 2013

Last Year's Numbers...

Hello! This post is for anyone who likes such things, but mostly for the musicians featured on our podcast. Below are statistics from the year 2012 for the podcast. Things to keep in mind: 1) the show almost exclusively features original compositions 2) of jazz! 3) from regionally specific artists!

For "glass half-empty" souls, remember that podcasts have what in industry lingo is called a "long tail". This means that their effect on the artist (and label) is long lasting - since they're available online indefinitely, and have potential to gain an ever-increasing audience (as opposed to regular airplay - when it's over, it's over!) Also - the shows audiences are not random people, but actual jazz lovers who came to the show looking for quality jazz; many come back for more. Finally - nearly 3/4 of our listeners download the show - which means they are potentially listening to your track over & over, if they like it!

Total Plays/Downloads - 15,125
  • Downloads - 11,263
  • Plays (Streams) - 3,862

Top 10 Downloading Countries: 
  1. Russia 
  2. Japan 
  3. USA 
  4. UK 
  5. Ghana 
  6. Turkey 
  7. UAE 
  8. Germany 
  9. Italy
  10. South Korea

Top 10 Playing/Streaming Countries:
  1. US 
  2. Equador
  3. Kenya
  4. France
  5. Italy
  6. Mexico
  7. Germany
  8. Canada
  9. Japan
  10. Taiwan
The Most downloads in USA coming from Wichita, KS
The Most plays in USA from Jacksonville, FL.

The top 5 episodes in 2012:
  1. Episode 5 Jan 2012 - 1341 downloads/270 plays total - 1,611 
  2. Episode 7 Mar 2012 - 798 downloads/403 plays total- 1,201
  3. Episode 6 Feb 2012 - 819 downloads/303 plays total - 1,122
  4. Episode 9 May 2012 - 617 downloads/338 plays total - 955 
  5. Episode 4 Dec 2011 - 850 downloads/94 plays total - 944

I hope you find these numbers encouraging. I'm always looking for ways to increase our audience and promote all the phenomenal jams being produced here in FL. If you enjoy what the show is about, the best ways to help are to keep sending me your cds; share the shows you're on with Facebook friends/fans and listen to an episode or two that you are not on! (Always an idea behind the show - that we influence, inspire or provoke each other to move forward, make new albums in spite of the odds/cost, and have an overall appreciation for each other.) Thanks for being a part & sharing your music with jazz lovers all over the world! - Kenny MacKenzie

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